Are you into the fashion, data-oriented and full of creative ideas? We are looking for an e-commerce Paid Marketing Specialist to spearhead our paid marketing efforts and grow our brand in the fashion industry.
Company
Jebwa is a fast-growing e-commerce startup based in Bellevue, WA. We are a in mission to be the most trusted destination for the best pre-owned fashion deals.
Role
Jebwa is hiring a marketing associate with a successful track record of managing paid digital marketing campaigns to deliver outstanding revenue growth. The role will report to the Head of Marketing:
- Work with key social media platforms primarily Facebook, Instagram, and TikTok, as well as seek out and develop new and emerging platforms that can help grow our customer base
- Creating, implementing, launching, testing and optimizing paid social campaigns and strategies on a daily basis
- Working closely and collaboratively with internal creative, brand and technology teams to develop and execute integrated creative ideas, plans and strategies, as well as partner with external media agencies
- Developing and owning goals and performance metrics for your campaigns; monitoring regularly to understand effectiveness of strategies and identify opportunities for improvement
- Presenting to senior leadership regularly on key business metrics, and progress to goals
- Partner with Product and Technology teams to develop deep analytics and tracking capabilities to read performance, optimize and achieve pre-determined targets in CPA and ROI
Required Skills
- 2+ years of in-house marketing experience and/or digital agency in paid social media marketing
- Rigorously analytical and data-driven, advanced quantitative skills; obsessed over the impact of your campaigns
- Must have deep experience in paid ads for Facebook, Instagram and preferably TikTok
- Expert knowledge of Facebook ads tools including Lookalike audiences, Dynamic Ads, Retargeting, etc.
- Strong knowledge in analytics and attribution tools including Google Analytics or equivalents.
- Able to design and understand comprehensive tracking system including cross-device attribution
- Strong experience executing online performance-based media objectives
- Startup minded, positive, hands-on attitude and nimble
- Ability to multi-task in a fast-paced entrepreneurial
Nice-to-have's
- Previous experience in fashion or luxury industry